Offshore vs Onshore SDR Teams: A Cost and Quality Comparison
For the Australian market, an offshore SDR team, such as J2’s South Africa-based teams, typically costs materially less than an onshore Australian team, and on a well-run program the quality gap is far smaller than most buyers expect. Onshore earns its premium where deep local market knowledge, full same-hours coverage, or complex enterprise deals decide […]
What Is a Managed SDR Program? A B2B Founder’s Guide
A managed SDR program is an outsourced sales development function where a provider gives you a dedicated SDR, or a small team, plus the tools, process and day-to-day management to run your outbound and deliver qualified meetings into your calendar. You keep control of strategy and messaging. The provider carries recruitment, training, tooling, coaching, quality […]
How Much Does an Outsourced SDR Cost in Australia?
An outsourced SDR in Australia typically costs $3,000 to $15,000 per month on a retainer, or roughly $200 to $600 per qualified meeting on a pay-per-appointment model. By comparison, a single in-house SDR usually costs $120,000 to $180,000 or more per year once you include salary, superannuation, tools, management and ramp time. The right number […]
SDR Hiring in Australia: What Separates High Performers from Expensive Mistakes
If you are a founder, VP of Sales or revenue leader scaling a B2B business in Australia, the pressure to fill the SDR seat quickly is real. A pipeline gap is visible. The temptation is to hire fast and fix problems later. This article argues the opposite. SDR hiring is one of the few decisions […]
Remote Sales Reps: How Businesses Are Scaling Pipeline Without Local Overheads
The default assumption in Australian B2B sales has always been that your SDR sits in the same city as your customers, your product team, and your account executives. That assumption is being quietly dismantled by a growing number of businesses who are scaling pipeline through remote sales reps without the overhead that comes with local […]
